In the next issue of Free Car Mag find out what happened to Eddie’s van from the the film Eddie the Eagle which we gave away.For the moment though Eddie is getting around behind the wheel of a Mitsubishi.
The world famous ski jumper – known for his inspirational performances at the Calgary Games in 1988 – has partnered with the brand to promote its ASX crossover; a model that reflects his own adventurous spirit.
As part of the partnership, Eddie will appear in a series of ASX Adventure Advanced social media videos in which he will put his daredevil reputation to the test in a range of adventure sports challenges.
As the series progresses though, the challenges Eddie must face will take him far outside his comfort zone and into unfamiliar territory.
Launching the partnership, Eddie, whose life story was told in a blockbuster Hollywood movie released earlier this year, said:
“I’m absolutely delighted to be working with a brand like Mitsubishi that shares my own sense of fun and excitement. I’m really looking forward to giving some thrilling adventure sports a go as we shoot this series of videos. It should be great fun.”